Privacy Policy

Who We Are

This Privacy Policy explains how Gel Ovations Europe Ltd collects, uses, and protects the information you share with us. We take your privacy seriously, and we protect it at every step.

If we ask you for information that identifies you, we will use it only as this policy describes.

We may update this policy from time to time. Therefore, please check this page regularly to stay informed. This policy has been effective since 24 May 2018.

By using our website, contacting us, or interacting with Gel Ovations Europe Ltd, you confirm that you have read, understood, and consent to this Privacy Policy. If you do not agree, please do not use the website.


Our Legal Bases for Processing

The law allows companies to collect and process personal data for specific reasons. Accordingly, we may rely on the following legal bases:

  • Consent – for example, when you tick a box or provide a signature.

  • Contract – when we need your data to create or fulfil a contract with you.

  • Legal obligation – when the law requires us to collect or process data.

  • Legitimate interests – when we have a valid business reason that does not override your rights.


When We Collect Your Data

We collect data in several situations. For example:

  • when you visit our website;

  • when you create an account;

  • when you purchase a product or service in store, by phone, or online;

  • when you engage with us on social media;

  • when you contact us with queries, comments, or complaints.


How and Why We Collect Your Data

We collect data to serve you better. In particular, we do this to fulfil enquiries and orders, keep you updated (when you ask us to), share relevant offers, and improve our services. Here’s how we use your data—and why:

  • Enquiries – we process your details to respond to questions and quotes (legitimate interests and contract).

  • Orders and payments – we use your data to take payment and deliver goods (contract and legal obligation).

  • Fraud prevention – we monitor browsing activity to protect you and our website (legitimate interests).

  • Queries, refunds, complaints – we process and store relevant data for up to six months (legal, contractual, and legitimate interests).

  • Updates and marketing – we contact you by email, text, phone, or web only with your consent.

  • Law enforcement – when appropriate, we may share data to comply with the law (legal obligation).

  • Deliveries – we may share essential details with third parties (for example, delivery firms) to fulfil your order (contract).


Website Cookies

A cookie is a small file that asks to be stored on your device. We use:

  • Traffic log cookies to see which pages people visit. This helps us improve the site and tailor it to your needs. We use this information for statistical analysis only, and we then remove the data from the system.

  • Cookies do not give us access to your computer or any information you do not choose to share.

You can accept or decline cookies. However, declining cookies may limit how you can use our website.


Google Analytics

When someone visits www.gelovationseurope.com, we use Google Analytics to collect standard internet log information and visitor behaviour patterns. We do this to understand, for example, how many people visit each page. This information is processed in a way that does not identify anyone. We do not make—and we do not allow Google to make—any attempt to identify visitors.


What Data We Collect

Depending on your interaction with us, we may collect:

  • name and job title;

  • contact information (address, postcode, phone number, email address);

  • purchases and orders you make;

  • your communication and marketing preferences;

  • information relevant to surveys and offers;

  • cookie-generated data from your browser;

  • your social media username (when you interact with us) so we can respond to comments and questions.


How We Use Your Information

We use your information to understand your needs and deliver a better service. Specifically, we use it to:

  • provide goods and services and maintain accurate internal records;

  • manage any registered account(s) you hold with us;

  • verify your identity where needed;

  • prevent and detect crime or fraud;

  • contact you with promotional offers—but only with your agreement;

  • meet our legal duties, for example during regulatory investigations;

  • improve our products and services.


How We Keep Your Data Secure

We protect your data with physical, electronic, and managerial safeguards. In addition, we use a secure, GDPR-compliant server.

We keep personal data only as long as necessary for the purpose we collected it. After that, we delete it or anonymise it so it can be used only for non-identifiable statistical analysis.


Who We Share Your Data With

We do not sell, distribute, or lease your information to third parties unless you consent or the law requires it. However, we may share data:

  • with other companies in our group;

  • if we sell our business;

  • with third parties who help us deliver a product or service you requested;

  • when the law requires disclosure.

We may also send you information about third-party offers that we think you will find useful—but only if you ask us to.


Your Rights and Access Requests

You have rights over your personal information. You can view, amend, or delete the data we hold. To make a request, email our Data Protection Officer, James Payne, at info@gelovationseurope.com. In most cases, this service is free.


Controlling Your Personal Information

You can restrict how we use your data:

  • When a form asks for details, look for the option to opt out of direct marketing.

  • If you previously agreed to direct marketing, you can change your mind at any time by emailing info@gelovationseurope.com.


Links to Other Websites

Our website may include links to other sites. Once you leave our site, we do not control how those sites handle privacy. Therefore, please review the privacy policy on each site you visit. Use caution and share information only where you are comfortable.


Changes to This Privacy Policy

We review this policy regularly and post updates on this page. The last update was on 24 May 2018.


How to Contact Us

If you have questions about this Privacy Policy or the information we hold about you, please contact us:

“For urgent cases, provision of timely effective pressure care is essential”

Danielle
Specialist Occupational Therapist

Privacy Policy